BARCADI
SOUND OF RUM
ROLE: ECD
To launch Bacardi and Major Lazers collaborative rum – we launched our own set of dubplates given to influential tastemakers – the only physical versions of ‘front of the line’ ever to be made.
BARCADI
SOUND OF RUM
ROLE: ECD
To launch Bacardi and Major Lazers collaborative rum – we launched our own set of dubplates given to influential tastemakers – the only physical versions of ‘front of the line’ ever to be made.